Mobile App Marketing for Installs That Stick
App store optimisation, Google App Campaigns, Meta app ads and retention marketing — we help your app get discovered, downloaded and used, at a sustainable cost per install.
- Free consultation & proposal
- Transparent pricing
- India & international campaigns
App Marketing by Marketeer India
Building a great app is only half the job — the other half is getting the right users to install it and keep coming back. Our app marketing team combines store visibility, paid acquisition and lifecycle marketing into one growth plan.
We optimise your Play Store and App Store listings, run install and in-app-event campaigns on Google, Meta and Apple Search Ads, set up attribution through mobile measurement partners, and design re-engagement journeys that improve retention and lifetime value.
- App Store & Play Store optimisation (ASO)
- Google App Campaigns for installs & actions
- Meta and Apple Search Ads
- MMP setup: AppsFlyer, Adjust, Branch
- Influencer & regional launch campaigns
- Retention, re-engagement & referral programmes
Our App Marketing services
Everything you need, handled by specialists — planned, executed and reported by one accountable team.
App Store Optimisation
Keyword-optimised titles, descriptions, screenshots and preview videos that increase store conversion.
User Acquisition Ads
Campaigns optimised for in-app events like sign-ups, purchases or subscriptions — not just installs.
Attribution & Analytics
MMP and Firebase set up correctly so every install and event is attributed to the right source.
Re-engagement
Retargeting, push and WhatsApp journeys that bring dormant users back and reduce churn.
Launch Campaigns
Influencer, PR and social launch programmes to create early momentum and reviews.
Global Expansion
Localised store listings and campaigns for new countries and languages.
Why brands choose us for App Marketing
Optimised for quality users
We bid for users who complete meaningful actions, not cheap installs.
Creative testing at speed
Our studio produces multiple ad variations every week.
Clean measurement
Fraud-aware attribution and cohort-level reporting.
Full-funnel thinking
Acquisition, activation, retention and referral planned together.
A proven process from brief to results
Discover & audit
We study your business, audience, competitors and existing data.
Strategy & plan
Channel mix, budgets, KPIs and a 90-day roadmap.
Build & launch
Tracking, creatives, landing pages and campaigns go live.
Optimise daily
Testing and optimisation on bids, audiences and creatives.
Report & scale
Clear reports and scaling of what works.
Where we make your brand show up
Industries we serve
Deep experience across consumer, wellness, property, food and technology categories — in India and international markets.
App Marketing services in India and worldwide
Marketeer India is an integrated marketing and brand consulting company headquartered in Kharadi, Pune. We plan and execute app marketing campaigns for startups, SMEs and established brands across India — including Pune, Mumbai, Delhi NCR, Bengaluru, Hyderabad, Chennai and Ahmedabad — and for businesses targeting international markets such as the UAE, UK, USA, Canada and Australia.
We support Indian startups launching new apps and global apps expanding into India with app install campaigns tuned for Indian languages, regions and devices.
What makes our approach different
- One strategy across online, offline, transit, broadcast and marketplace channels — no fragmented vendors.
- Clear objectives and KPIs agreed before any money is spent.
- Senior specialists on every account, with a single point of contact.
- Transparent reporting that connects marketing activity to enquiries and revenue.
Ready to get started? Request a free proposal or chat with us on WhatsApp.
App Marketing — frequently asked questions
What is a good cost per install in India?
It varies widely by category, platform and user quality. Rather than chasing the cheapest installs, we optimise for cost per active user or cost per purchase, which is what matters for growth.
What is ASO and why does it matter?
App Store Optimisation improves how your app ranks in store search and how many visitors choose to install. Better ASO lowers paid acquisition costs and brings free organic installs.
Do you work with both Android and iOS?
Yes. We run campaigns and optimise listings for Google Play and the Apple App Store, including Apple Search Ads.
Can you help before our app launches?
Yes. Pre-launch planning includes store listing preparation, tracking setup, pre-registration campaigns and launch influencer activity.
Do you also develop apps?
Yes — our app development team builds Android, iOS and cross-platform apps, so strategy, build and marketing can sit with one partner.
Can Marketeer India combine this with other channels?
Yes. We are an integrated marketing company — digital, offline, transit, broadcast and marketplace marketing under one roof — so this service can be planned together with other channels for greater reach and a lower overall cost of acquisition.
Services that work great together
App Development
Android, iOS and cross-platform apps plus web applications — from idea and UX to launch and support.
Learn morePayment App Advertising
Reach high-intent, transacting users inside Paytm, PhonePe, Google Pay, Amazon Pay & other fintech apps.
Learn morePerformance Marketing
ROI-first Google, Meta, YouTube & LinkedIn ad campaigns engineered for leads, sales and lower CPA.
Learn moreGet a free App Marketing proposal
Tell us about your business and goals. A senior strategist will get back to you within one business day with ideas, a channel plan and an indicative budget — no obligation.